When starting a business we have all kinds of ideas about what we want our business to look like. We usually look to those who came before us and hope to get to their level and beyond. We think about the money we will make when we become succesful. We sometimes lost sight of the purpose of our business: helping others. As business owners we have an answer to a problem or a fulfillment of a need or want.
In business and life we should strive to use what we were created to do to help others. We can fulfill the needs and wants of others if we take the steps to use our gift that God has given us and to be brave. In today’s world we don’t need to be a “Jack of all trades, master of none.” We can narrow our focus on the things we are passionate about and do well in our business. We can master our best skills and hire others to do the other work. This allows us to help more people and have a greater reach.
You can have everything in life you want, if you will just help other people get what they want
– Zig Ziglar
Helping others should not just be about making money from them. We want to provide great service and a wonderful experience to all. We can provide help at different levels from free offers to top paying clients. The person to whom you provide valuable content today for free can become a well paying client in the future because you showed them your value. If everybody had to pay you to get something from you, your reach would be limited.
People are appreciative when you help them. They want to repay the favor to help you and others. Great businesses and lives are built out of helping others get what they want. Sometimes they don’t even know what they want until you show them.